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FAQ

Smartphone AR

What is Smartphone AR?

The easiest way to give customers, employees or stakeholders access to a virtual environment is smartphone VR. Basically, mobile phones are small pocket computers with a built-in screen, and all the hardware on board to enable smartphone virtual reality. Only one addition is needed on the phone and that is a special holder to place the device in. There are several options, but the basic principle remains the same. The phone is placed in a holder made of cardboard or plastic, this product is equipped with two lenses that turn a standard screen into a stereoscopic 3D VR image. This way you transform every device into a virtual reality smartphone. In addition to simple holders to give away as a promotional item, there are also more permanent and durable products that can optionally be provided with custom branding.

“The best camera is the one you have with you.” That is a statement by Steve Jobs, with which he indicated that you do not always have a beautiful SLR camera with you, but you do have a mobile phone with built-in camera in your pocket. That is also the idea behind smartphone VR, an innovative and at the same time very accessible way to bring the virtual world to your audience. The numbers don’t lie, the most popular VR headsets are nowhere near as often sold as the Google Cardboard, cardboard folding glasses at a fraction of the price. Sometimes simplicity is the best solution.

Virtual reality glasses smartphone
A standard mobile phone has almost all the features that VR glasses should have. There is a central processor, a graphics processor, a screen for display and an operating system for running software. The only thing missing is a “pair of glasses” that has two lenses to split the image. With a virtual reality phone you have most of the functionality of a luxury VR headset for a fraction of the cost. There is already a choice of many (free) VR apps for both Android and Apple iOS devices, in addition, there are special applications to view 360 video in a very simple way.
Customization is standard
The original Cardboard VR glasses were literally a brown piece of cardboard with two plastic lenses. This cardboard can also be printed with a simple logo, or even full-color within the corporate identity of a company or with a detailed photo. The more luxurious plastic holders also offer the possibility for stickers or printing. This makes it possible to present a giveaway during events, or to take the entire audience on a virtual journey during a launch.

Are there system requirements for the smartphone?

A standard mobile phone has almost all the features that AR glasses should have. There is a central processor, a graphics processor, a screen for display and an operating system for running software. The only thing missing is a “pair of glasses” that has two lenses to split the image. With a virtual reality phone, you have most of the functionality of a luxury AR headset at a fraction of the cost. There is already a choice of many (free) AR apps for both Android and Apple iOS devices, in addition, there are special applications to view 360 video in a very simple way.

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